
FullSession vs. Hotjar Heatmaps

Comparison
FullSession vs. Hotjar Heatmaps: Pick the Stack That Lifts Conversion Faster
By Roman Mohren, FullSession CEO • Last updated: Nov 2025
Related reading: Heatmaps for Conversion: From Insight to A/B Wins
Decision
Who should pick which?
Choose FullSession if you want interactive heatmaps with real-time readouts, quick funnel drop-off context, and a privacy-first capture model designed to keep payloads light—ideal for PLG teams who need fast diagnosis and fewer tools to juggle.
Choose Hotjar if you mainly want a surveys‑first UX stack and prefer its broader template library.
Note: FullSession also includes in‑app feedback, so teams can keep feedback + heatmaps + funnels in one workflow.
Feature / Cost / Privacy Parity (Updated Nov 2025)
Snapshot based on public pages; confirm current details with vendors.
Feature parity
Cost posture (operating guidance)
Privacy posture
Migration (3 steps, ~30 minutes typical)
1) Install the snippet (5–10 min)
Add FullSession via tag manager or module import. Confirm default masking and consent flags.
2) Create a like-for-like view (10–15 min)
Reproduce your top Hotjar views: device filters, target pages, and key steps (pricing, sign-up, checkout). Save presets in FullSession.
3) Validate parity & switch (5 min)
Compare click/tap clusters and scroll depth over a 24–72h window. Spot-check with replay; then move the team’s daily ritual to FullSession.
Risks & mitigations
- Risk #1: Different heatmap sampling windows create apparent discrepancies. Mitigation: Align windows (e.g., 7 days) and device filters before comparing.
- Risk #2: SDK overhead on Core Web Vitals. Mitigation: Use streamed, batched capture; keep masking defaults to reduce payload.
- Risk #3: Team change-management. Mitigation: Save presets (A/B Rescue, Mobile Fold, Rage-Tap) and run a 15-minute workflow enablement.
Proof (before/after)
Switch & Save
Get started on the plan that fits your workflow. You can switch plans anytime.
FAQs
Yes—click/tap and scroll coverage, plus frustration signals. FullSession emphasizes interactive/near real-time readouts and quick funnel context.
Both have public pricing pages; Hotjar highlights a free plan with session caps and paid tiers. Confirm current details on each vendor’s site.
FullSession masks sensitive inputs by default with allow-lists for exceptions; Hotjar documents privacy practices across its suite. Evaluate per your data policy.
Recreate your top filters (pages, devices, variants) as saved presets in FullSession; parity typically takes ~30 minutes.
FullSession capture is engineered for low overhead via streaming/batching; keep masking defaults to minimize payload.
If you rely heavily on Hotjar’s surveys, you can keep them and run FullSession for heatmaps/funnel triage—or consolidate as your team prefers.
See what’s costing you, and prove whats fixing it is worth
Watch the real journey, rank every issue by revenue impact, and validate the result against baseline.



