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Choosing the right analytics platform for your business can be a challenging process. If you don’t have accurate information, you might end up with an inappropriate tool.
Contentsquare is a web analytics tool that helps businesses better understand the customer journey and spot funnel drop-outs and user frustrations via session replay and zone-based heatmap tools.
Despite these benefits, the product still has shortcomings like a high learning curve and a limiting pricing plan that motivate users to evaluate other alternatives.
FullSession, our user experience analytics solution, is one of the Contentsquare competitors that helps you monitor user behavior, learn more about their needs, and optimize your product accordingly.
It provides valuable features such as session recordings and replays, interactive heatmaps, customer feedback forms, and advanced analytics. You can Sign up for free or Get a Demo to gain actionable insights that will help you make more data-driven decisions to improve your website, web app, or landing page.
In today’s article, we will compare the top five Contentsquare competitors so you can quickly evaluate them and choose the one that suits your business needs. You will learn more about their features, benefits, and how you can use each of them to increase conversion rates.
Let’s start by explaining what Contentsquare is and how it works.
Optimize Your UX With Session Recordings
Track clicks, taps, mouse movements and hovers to visualize user frustration and help you improve UX, with FullSession.
Image source: G2 Crowd
Contentsquare is a digital experience analytics platform that helps organizations understand the how and why behind customer behavior via session replay, struggle analysis, and zone-based heatmaps tools.
Contentsquare helps product managers, UX teams, and marketers discover hidden customer actions, understand the customer journey better and optimize the sales funnel.
Contentsquare gathers user data with a code snippet. With this snippet, Contentsquare logs your users’ actions such as page view, mouse movement, app installs, button clicks, scrolls, and more.
The web analytics software identifies events in customer journeys to help you make improvements, detects recurring friction points that affect conversions, and shows you the most visited web pages and where funnel drop-offs occur.
If you have a mobile app, you can use the platform’s analysis feature to gain insight into how customers navigate your app. You can understand why they uninstall the app or become customers and use the insights to customize the customer journey.
Contentsquare has some advantages that include the following:
Some of the disadvantages of Contentsquare include the following:
Contentsquare doesn’t provide a transparent pricing package on its website. You must contact the sales team to schedule a demo and evaluate your web analytics needs.
After conducting in-depth research, we have created the list of the following tools as the top five Contentsquare alternatives. Continue reading to learn more about each solution and evaluate if it fits your business needs.
FullSession is a digital customer experience software that allows businesses to visualize how customers engage with their website, web app, or landing page. It provides features such as session recordings and replays, customer feedback forms, real-time website heatmap tools, and advanced analytics.
With FullSession, you can gain a bird’s eye view of your customer behavioral data points, identify bottlenecks in the customer journey, and use these insights to improve your website conversion rates.
The FullSession platform is built primarily for product managers, marketing teams, web designers, UX researchers, and UX designers. Our web analytics tool is also most popular in the e-commerce industry.
FullSession is a cloud, SaaS, web-based software, and you can deploy it by adding its code snippet to your website.
FullSession provides powerful analytics features that let you gather data on users’ actions and behaviors. The features include
FullSession provides advanced user analytics and a session replay feature that helps you skip user inactivity and spot specific events inside a session. You can even replay sessions connected to negative customer feedback and watch what happened. This way, you can save time and understand your customers better.
While other analytics tools like Hotjar significantly affect website performance, our web analytics solution enables you to analyze visitor behavior without slowing down your website.
Our digital experience analytics platform connects with popular third-party solutions such as WordPress, Shopify, BigCommerce, and Wix.
You can contact our support team via help center, guides, and live chat.
FullSession doesn’t offer a free forever plan. We have two premium packages —Basic and Business. Each includes a 14-day free trial.
Here are some of the advantages:
Here are some of the disadvantages:
Source: G2 Crowd
LiveSession is a digital analytics software that helps businesses understand how site visitors interact with web pages via session replays, event tracking, and click and heatmap tools.
With LiveSession, you can identify JavaScript errors and bottlenecks that affect conversions and use the insight to improve the overall customer experience.
Capterra shows that LiveSession scores 4.6 out of 5 based on 28 customer reviews.
LiveSession is primarily intended for product managers, UX designers, e-commerce brands, development, and customer service teams.
LiveSession is a cloud, SaaS, and web-based platform you can deploy by adding its code snippet to your website.
LiveSession provides extensive features that enable companies to understand visitor behavior and identify customer pain points on their website. These features include
LiveSession provides an engagement score that lets you skip unnecessary user activity to save time and focus only on the recordings with the most valuable user actions.
What’s more, LiveSession provides a funnel feature that lets you analyze customer behavior that leads to increased or decreased conversions. This way, you can figure out what works and replicate it to improve the customer experience.
With LiveSession, you can connect with popular tools like Google Analytics, Segment, Drift, Intercom, ZenDesk, and more. LiveSession also integrates with Shopify and BigCommerce.
You can contact the customer support team via email, live chat, and phone. You can also access the platform’s knowledge base for additional support.
LiveSession provides a free plan to watch up to 1000 session recordings per month. It gives three pricing plans, each offering a 14-day free trial.
Some of the advantages of LiveSession include:
Some of the disadvantages of LiveSession include:
Source: G2 Crowd
Lead Feeder is a lead generation software that helps businesses track website visitors, identify web pages they visit, and the sources they came from.
This analytics platform helps you to identify leads with high buying intent that visit your site, so you can use the insight to improve your lead generation efforts.
According to Capterra, LeadFeeder scores 4.2 out of 5 based on 97 customer reviews.
LeadFeeder is primarily intended for B2B sales and marketing teams.
LeadFeeder is a cloud, SaaS, web-based software, and you can deploy it by installing the LeadFeeder tracker script on your site.
LeadFeeder provides numerous features that can help you to identify leads that engage with your website. Some of its core features include
LeadFeeder is quite different from other Contentsquare competitors mentioned in the list. While the platform provides website visitors data, it serves more lead generation purposes.
The platform provides web analytics data that you can use to uncover the companies that engage with your website. You get to see the type of web content that they engage with, the traffic source that referred them, and the stage they are in the buying journey.
LeadFeeder integrates with marketing tools like PipeDrive, MailChimp, HubSpot, Zapier, Slack, Google Analytics, Active Campaign, etc.
LeadFeeder provides support 24/7 via a live rep, email, chat, and a knowledge base.
LeadFeeder provides a free plan that lets you view up to 100 leads that visited your site in the last seven days. Its premium plan offers a 14-day free trial and enables you to track an unlimited number of leads for an unlimited period.
Some of the advantages of LeadFeeder include:
Some of the disadvantages of LeadFeeder include:
Source: G2 Crowd
Dreamdata is a marketing attribution software that helps users track and analyze marketing channels’ performance and critical user activities that impact revenue.
With Dreamdata, you can gain insight into every stage of the customer journey, and analyze crucial performance metrics such as paid performance, return on ad spend, revenue attribution per channel, and more.
According to Capterra, Dreamdata scores 4.9 out of 5 based on 39 customer reviews.
The Dreamdata platform is built for B2B companies with a long sales cycle and multiple stakeholders involved in the buying decisions.
Dreamdata is a SaaS, cloud, and web-based platform that you can deploy by adding its code snippet to your website.
Dreamdata provides an extensive list of features. Some of them include
Dreamdata cleans and gathers revenue data points you can analyze to gain insights into the metrics behind your marketing campaigns and customer segments.
Moreover, you can use the Dreamdata platform to track every step of the customer journey and aspect of marketing channels to drive ROI.
The Dreamdata software integrates with numerous marketing, CRM, website tracking, and sales tools like HubSpot, SalesForce, Zoho, Marketo, Zapier, Segment, etc.
Dreamdata provides support via emails, phone, chat, FAQs, knowledge base, and a Slack community.
The Dreamdata has three pricing tiers—Free, Team, and Business.
Some of the advantages of Dreamdata include:
Some of the disadvantages of Dreamdata include:
Source: G2 Crowd
AB Tasty is a customer experience software that uses artificial intelligence to help organizations run experiments, so they can learn which specific features drive the most engagement and conversions.
According to Capterra, AB Tasty scores 4.8 out of 5 based on six customer reviews.
The customer experience analytics tool is built for marketing, product, and engineering teams.
AB Tasty is a SaaS, cloud, web-based platform, and you can deploy it by adding its code snippet on your site.
AB Tasty provides numerous features that include:
AB Tasty helps users create a better customer experience by testing specific customer segments and gaining insights from customer feedback.
The software also provides a personalization feature that allows you to use artificial intelligence to build customer segments, creating a more personalized customer experience.
AB Tasty integrates with popular martech tools like SalesForce, Tealium, Heap, Oracle, etc.
You can contact the AB Tasty customer support team via email, chat, FAQs, phone, and a knowledge base.
A/B Tasty doesn’t provide a transparent pricing tier on its website. You’d need to contact the sales team for a free demo and custom quote.
Some of the advantages of AB Tasty include:
Some of the disadvantages of AB Tasty include:
So far, we’ve explained the key features of the top five Contentsquare competitors. Here’s a short overview so you can easily visualize the most important features of each software.
Features | FullSession | LiveSession | LeadFeeder | Dreamdata | AB Tasty |
Conversion tracking | ✔ | ✔ | ✘ | ✔ | ✔ |
Real-time session recordings | ✔ | ✘ | ✘ | ✘ | ✘ |
Customer feedback | ✔ | ✘ | ✘ | ✘ | ✔ |
Live heatmaps | ✔ | ✘ | ✘ | ✘ | ✔ |
Scroll heatmaps | ✔ | ✘ | ✘ | ✘ | ✔ |
Funnels and conversions | ✘ | ✔ | ✘ | ✘ | ✘ |
A/B testing | ✘ | ✘ | ✘ | ✘ | ✔ |
Dynamic heatmaps | ✔ | ✘ | ✘ | ✘ | ✘ |
User segmentation | ✔ | ✔ | ✔ | ✔ | ✔ |
Campaign analytics | ✘ | ✘ | ✔ | ✔ | ✔ |
Engagement score | ✔ | ✔ | ✘ | ✘ | ✘ |
Free trial | ✔ | ✔ | ✔ | ✔ | ✔ |
Free plan | ✘ | ✔ | ✔ | ✔ | ✔ |
Activity dashboard | ✔ | ✔ | ✔ | ✔ | ✔ |
As we conclude this comparison article, we hope it has provided you with the answers you need to choose the right web analytics solution for your business. If you want to learn about other user behavior tools, you’re free to check out some of our comparison articles:
In this comparison article, FullSession stands as the best analytics platform. Our customer experience software provides a central analytics platform where cross-functional teams can collaborate to optimize the customer journey and improve products accordingly.
With FullSession, you can go beyond traditional analytics tools to monitor your website performance, identify user struggles, and spot customer actions that drive the most engagement. This way, you can identify the factors impacting conversions and makes changes based on your research.
Even more, you can use our analytics software to understand why and how customers perform specific actions via session recordings and replays, interactive heatmaps, and customer feedback tools so that you can skip the guesswork.
Don’t hesitate to give our web analytics solution a try. You can sign up for free to gain actionable insights thanks to customer behavioral data.
Contentsquare is a digital experience analytics solution that enables companies to monitor how users interact with every web page and element via session replay, struggle analysis, and zone-based heatmaps tools.
How do I install Contentsquare?
You can install Contentsquare by adding its code snippet to your website.
What is digital experience analytics?
Digital experience analytics is a platform that can help a business monitor customer behavior and actions and improve customer experience across all websites and mobile apps.