Event tracking tools help you monitor and analyze user interactions on your digital platforms, providing key data to boost engagement...
Feeling frustrated with FullStory’s digital experience analytics and looking for better insights into user interactions? You're in the right place to check out some of the best FullStory competitors.
FullStory is a behavioral data platform that helps you track user behavior and understand the reasons behind their actions to optimize your website or mobile app experience.
However, some of the best FullStory competitors, like FullSession, help you address more specific needs, such as advanced event tracking and improved user journey analysis, or provide better pricing options that fit your budget constraints.
In today's blog post, you will find a solution that matches your feature and pricing requirements. Whether you're looking for advanced session replays, better heatmaps or cheaper solutions, there’s something for everyone.
Let's get started.
You might be searching for FullStory alternatives because you're facing issues with its features or pricing. Here's a quick summary of common concerns with this behavior analytics tool:
Due to these reasons, many website owners look for FullStory alternatives that better match their technical skills and financial needs while making gathering actionable insights from user behavior easier.
If you’re in a hurry, this table summarizes the key points for some of the top FullStory alternatives to help you decide quickly.
Software | Key Features | Best For | Pricing |
FullSession | Session recordings and replays, predictive analytics, interactive heatmaps, website feedback forms, conversion and funnel analysis, error tracking | Capturing all user interactions, visualizing all user engagement, analyzing trends and patterns and optimizing your website to boost traffic, leads and conversions. | Starts at $39/month for up to 5,000 monthly sessions. Includes a free trial and a 20% discount on annual plans. |
Amplitude | Product analytics, user engagement tracking, cohort analysis, A/B testing | Understanding user behavior and optimizing product features. | Starts at $61/month for 1K–300K monthly tracked users. |
UXCam | Session recordings, heatmaps, user journey mapping, crash reporting | Mobile app analytics and understanding user interactions in mobile environments. | Provides custom pricing; free trial available. |
Mouseflow | Session replays, heatmaps, form analytics, funnel tracking | Analyzing user behavior on websites to improve conversion rates. | Starts at $34/month for up to 5,000 sessions; free trial available. |
Mixpanel | Advanced analytics, A/B testing, funnel analysis | Tracking user interactions with products to drive engagement and retention strategies. | Starts at $24/month for up to 10K events; price scales with events. |
Smartlook | Session replays, heatmaps, event tracking | Understanding user behavior across web and mobile applications. | Starts at $55/month for 5,000 monthly sessions. |
Hotjar | Heatmaps, session recordings, feedback polls | Gaining insights into user behavior and improving website performance through feedback. | Starts at $39/month for tracking up to 100 daily sessions. |
LogRocket | Session replay, performance monitoring, error tracking | Debugging issues in web applications and improving user experience through insights. | Starts at $99/month for up to 10,000 sessions. |
Pendo | Product analytics, in-app messaging, user feedback | Driving product adoption and understanding user engagement in SaaS applications. | Pricing is custom based on usage; contact sales for details. |
Heap | Automatic event tracking, session replay, funnel analysis | Capturing comprehensive user data without manual event tracking setup for better insights. | Pricing is unavailable; contact sales for details. |
FullSession is an advanced user behavior analytics software that captures all user interactions on websites, web applications, and landing pages.
With its intuitive dashboard, FullSession allows you to visualize and analyze all aspects of the user journey, from initial interactions to friction points in conversion funnels.
It helps you observe genuine user behaviors to identify problem areas, optimize website UX and UI, and improve user satisfaction, leading to increased traffic, leads and conversions.
FullSession also complies with GDPR, CCPA and PCI standards, safeguarding sensitive user information and providing data security.
This all-in-one user behavior analysis platform goes beyond basic metrics, offering features such as:
Get a demo today to experience FullSession.
FullSession excels in generating actionable insights based on user behavior data. It allows you to capture, visualize and analyze all user interactions to the smallest detail and identify specific issues within the user journey, enabling targeted website UX and UI optimization.
Compared to FullStory, there is no need for integration with third-party apps for event tracking – you can collect and store all data using one platform.
With the AI-based user and event filtering options, you can quickly find and analyze large amounts of data, identify trends and patterns and use these insights to optimize the customer journey from entry to exit page.
Like FullStory, FullSession offers real-time session replays and heatmaps but goes one step further by providing cursor-tracking maps besides click maps and scroll maps.
FullSession provides real-time heatmap data processing, allowing you to observe user interactions as they occur. Unlike some digital experience analytics tools that can slow page load times, FullSession operates without impacting your site speed.
It helps you identify areas of confusion or frustration, allowing for improvements in content placement, button visibility, overall interface design, and website usability.
FullSession also enables you to collect in-app customer feedback—a built-in feature that FullStory lacks—and allows for creating customized, branded feedback forms on your website.
You can define specific questions and triggers, target particular devices and pages to collect user input and analyze the results to improve your website and boost customer satisfaction.
Each user feedback is accompanied by a related session recording, providing additional context to better understand the customer's experience and the reasons behind their comments.
Finally, FullSession emphasizes tracking and optimizing conversion rates and related metrics, such as time to convert and the percentage of users who complete desired actions. It helps you monitor your funnel's health closely and make timely adjustments based on performance data.
With FullSession CRO tools, you can:
You can also conduct effort analysis to evaluate conversion rates and user interactions, measure time spent on each funnel step and track revisit rates to identify friction points.
Get a demo today. We will show you how it works in real-time.
Compared to FullStory, FullSession provides transparent pricing.
You can start a free trial or choose one of three paid plans—Starter, Business, and Enterprise—accessible for all types of businesses, from startups to large companies.
This scalability allows you to start with a plan that fits your current requirements and upgrade as you grow, ensuring you only pay for the features you need.
The Starter plan includes all key features with unlimited heatmaps and recording up to 5,000 monthly sessions for $39/month. It enables you to use advanced user behavior analytics without a significant financial burden.
If you sign up for an annual subscription, you'll get a 20% discount on all plans.
FullSession equips you with advanced website analytics that help you improve UX, UI, and site performance, ensure data security and user privacy, and provide complete insights into user behavior on only one platform.
With our user behavior analytics solution, you can improve user satisfaction, boost conversions, and foster long-term customer relationships.
Get a demo today.
Let’s share additional information about other FullStory competitors and why to consider each for your user behavior analytics needs.
Amplitude is a product analytics and event-tracking platform that helps you improve user experiences with your digital products. It lets you see customer actions, understand what impacts your growth, and boost your results through a unified platform.
Amplitude enables accessible, intuitive insights for making informed decisions based on every click, swipe, and scroll.
Amplitude got 4.5 out of 5 stars based on 2,179 reviews on G2.
This customer data platform provides a free plan for startups and two paid packages that include advanced features and limit the number of monthly users you can track. Pricing starts at $61/month.
UXCam is a popular platform for mobile app user experience analysis. It gives you insights by recording user sessions and creating visual maps of user interactions. You’ll see what users are doing and understand the reasons behind their behavior within your mobile app.
UXCam got 4.6 out of 5 stars based on 195 reviews on G2.
UXCam offers a free plan that allows tracking of up to 3,000 monthly sessions with basic features.
For users seeking more advanced capabilities, paid plans are available but have certain limitations regarding the session data retention period, the number of apps you can connect, the ability to create customizable dashboards, and the number of funnels you can track.
You need to contact the sales team for pricing information.
Mouseflow is a digital experience analytics platform that gives you insights into user behavior on your website. It helps you understand what users do and need, making it easier to highlight any areas where they might get frustrated, improve their experience, and convert them into customers.
Mouseflow got 4.6 out of 5 stars based on 640 reviews on G2.
Mouseflow offers a free trial so you can explore its features without any initial commitment. When the trial expires, you can select one of the paid plans, starting at $34 per month when paid annually.
Each plan has limits regarding monthly sessions, the number of website projects you can start, and data storage duration.
Mixpanel is a product analytics platform that helps you understand user behavior and engagement with your web and mobile applications. It focuses on tracking events—specific actions users take within a product—alongside user properties, which provide additional context about these interactions.
Mixpanel got 4.6 out of 5 stars based on 1,125 reviews on G2.
Mixpanel provides a free plan for tracking up to 20 million monthly events. For advanced analytics, you must sign up for a paid plan starting at $24/month for tracking 10K events or switch to the enterprise plan for increased event-tracking capabilities.
Keep in mind that the price scales with events.
Smartlook is a product analytics platform that provides visual user insights. It shows you how users engage with your website or mobile app. Combining session recordings with event-based analytics lets you see what users are doing and why.
Smartlook has over 50 integrations so that you can work with your existing tech stack. Setup is simple, so you don’t need to involve developers to get started.
Smartlook got 4.6 out of 5 stars based on 871 reviews on G2.
Smartlook provides a free plan that lets you track up to 3,000 monthly sessions with basic features and only one-month data retention. Paid plans start at €55/month and include advanced analytics with data anomaly reporting and premium integrations.
Hotjar is a website heatmap and behavior analytics tool for examining user behavior and tracking interactions with web page elements. It helps you understand which parts of your site get the most or least attention so you can improve usability and improve conversion rates.
Hotjar got 4.3 out of 5 stars based on 306 reviews on G2.
Hotjar has a free basic plan that lets you track 35 daily sessions with basic analytics features. Paid plans start at $39/month for up to 100 daily sessions. You can also combine products and plans to make a package that fits your needs.
LogRocket is an AI-first session replay and analytics platform that helps developers, and product teams improve user experience across web and mobile applications. It enables teams to identify how users interact with their products, resolve issues, optimize conversion rates, and improve overall product engagement.
LogRocket got 4.6 out of 5 stars based on 1,607 reviews on G2.
LogRocket has adjustable pricing to fit any business size. You can choose between mobile and web plans with monthly and annual payments. Pricing starts at $199/month and grows based on the number of monthly session recordings.
Pendo is a product experience and digital adoption platform that enables teams to monitor product usage, analyze user behavior, and create in-app guides. It also includes AI-powered tools to help with user insights, in-app personalization and feedback analysis.
Pendo helps you increase user engagement and facilitate feature discovery without requiring coding skills.
Pendo got 4.4 out of 5 stars based on 1,441 reviews on G2.
Pendo provides a free trial and four paid plans. However, it’s pricing isn’t available, so you need to contact sales for more information.
Heap is a digital insights platform that automatically captures every user interaction on your products or websites throughout the user journey. There is no need for manual tracking, which means you can analyze historical data even if you didn’t initially track specific events such as clicks, form submissions, and downloads.
Heap got 4.4 out of 5 stars based on 1,087 reviews on G2.
Heap’s pricing is based on your usage and needs. Advanced features are available in the higher tier plans, which differ in terms of data history retention and available customer support. You need to talk to the sales team to get the best plan for your company.
When you're looking for FullStory alternatives to improve user experience analysis, there are plenty to choose from.
However, FullSession represents one of the top solutions that's GDPR, CCPA, and PCI compliant.
This user behavior analytics software excels in capturing all user interactions in the entire journey and providing visual insights that help you analyze user behavior patterns and trends and optimize your website interface, usability and performance.
With FullSession, you can:
FullSession lets you get a 360-degree view of user behavior data in a single, intuitive dashboard.
Transform digital experiences today.
See why top brands trust our user behavior analytics solution.
Let’s answer the most common questions about FullStory alternatives.
FullStory has many competitors in the market. Some of the top ones include FullSession, Contentsquare, Smartlook, and LogRocket.
These platforms offer similar features and help with user session replay and product analytics. You can explore our list of FullStory competitors to find one that suits your needs.
There are several alternatives, with FullSession being one of the best. Other notable alternatives are Heap by Contentsquare, UX Cam, and SessionStack.
These tools provide features for tracking user behavior and improving digital experiences.
Google Analytics focuses on website traffic and statistics, showing you where users come from and how they navigate your site. FullStory, on the other hand, provides detailed insight into user interactions by recording sessions.
This way, you can see exactly what users experience, including clicks, page views, and frustration signals.
Choosing FullStory depends on your specific needs. It offers insights into user interactions and helps improve user experience by pinpointing issues.
It can be worth it if you need advanced analytics and user behavior tracking to make data-driven decisions.
FullStory's pricing is not publicly listed, as it requires you to contact their sales team for a quote. The cost may vary based on your business size and specific needs.
It's a good idea to compare prices with other FullStory alternatives to see which solution fits your budget.