Thoughts About Digital Experience, User Behavior Analytics

Mohamed Sehwail

President

Mohamed oversees operations and finance at FullSession and has contributed to the company's UX analytics knowledge base.

Author: Mohamed Sehwail

  • 7 Best Customer Retention Software of 2026

    7 Best Customer Retention Software of 2026

    Behind every successful business is a loyal customer base that keeps coming back, leaves positive reviews, and recommends the brand to others. However, a satisfied customer doesn’t automatically become a loyal one. Are you seeing good customer satisfaction but not-so-good customer loyalty? If so, then you might need a customer retention strategy to keep those…

  • How to Master Customer Data Management (Best Practices)

    How to Master Customer Data Management (Best Practices)

    How you manage your data will ultimately affect how well you understand your customers, their wants, needs, complaints, praises, and everything in between. Let’s not forget the information in a standard customer database, including all the quantitative data that comes your way. So, how do you manage all this without sacrificing data quality? The answer…

  • How to Make a Client Satisfaction Questionnaire (+ Examples)

    How to Make a Client Satisfaction Questionnaire (+ Examples)

    Everyone has answered a client satisfaction questionnaire or customer satisfaction survey at least once. Chances are, you’ve probably abandoned some midway or simply didn’t participate. Whether the survey is too long, uninteresting, or overly complicated, you’ll notice that some surveys are better than others. So, how do you get this method down pat? If you…

  • MVP Testing: 17 Best Techniques That Work

    MVP Testing: 17 Best Techniques That Work

    A good idea without validation is only just that—a good idea. And without feedback from your target audience, you’re not even sure if it’s a good idea for them. How can you make sure your product will work as promised? Will it meet market demand or be just another failed startup? What if you spend…

  • 10 Best NPS Software Tools to Drive Customer Loyalty

    10 Best NPS Software Tools to Drive Customer Loyalty

    An NPS survey can help you gauge customer loyalty or, more specifically, find out who your loyal customers are (and how many of them are there!). It asks this one question: “On a scale of 1-10, how likely are you to recommend our product/service to a friend?” Sounds like you can use just any standard…

  • Product Survey Questions to Help You Build a Top-Notch Product

    Product Survey Questions to Help You Build a Top-Notch Product

    So you’ve built a product that solves a specific problem of your target audience. And in your humble opinion, it’s perfect. Maybe even better than your competitors’! Unfortunately, the opinions that truly matter are the ones that come from your customers. Is your product working as well as it should? Does it serve all customer…

  • The Ultimate Guide to Conducting User Research Interviews

    The Ultimate Guide to Conducting User Research Interviews

    Sometimes, the best way to find out if your product is good is to just ask the person using it. Unfortunately, it’s not as easy as it sounds. User interviews can give you detailed, honest, and nuanced insights about what you offer, but only if done right. So, how can you make sure your interviews…

  • 13 Best NPS Survey Tools to Gauge Customer Satisfaction

    13 Best NPS Survey Tools to Gauge Customer Satisfaction

    Loyal customers are the best assets for any business. They buy what you sell and are happy to do so, but the best ones also tell others how great your brand is. They are called promoters. So, how do you tell how many promoters you have? At the same time, how can you tell how…

  • What Are Customer Experience Tools? Types, Examples, and How to Choose the Right Stack

    What Are Customer Experience Tools? Types, Examples, and How to Choose the Right Stack

    Customer experience tools help teams understand, measure, and improve each stage of the customer journey. But not every business needs the same kind of CX software. Some tools are built for feedback collection, others for support, analytics, onboarding, or engagement. In this guide, we’ll break down the main types of customer experience tools, when to…

  • 9 Survey Monkey Alternatives for Your 2026 Market Research

    9 Survey Monkey Alternatives for Your 2026 Market Research

    Survey Monkey has earned quite a name for itself in the digital marketing space for a lot of good reasons. For one, it’s easy to use, even for people with minimal tech experience. Plus, it’s incredibly flexible, thanks to its customization options. However, despite its reputation as one of the best platforms for online surveys,…