Thoughts About Digital Experience, User Behavior Analytics
Read the Latest Articles & Enhance Your Knowledge About User Behavior Analytics Tools, Digital User Experience
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What is User Retention? (+ How to Measure & Improve It)
A retained user is someone you’ve satisfied so much that they keep coming back to your brand. In the same…
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7 Best Landing Page Optimization Tools and Why You Need Them
Landing pages are like digital welcome mats for your website; they’re the first thing visitors see when they click on…
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Categorical vs Quantitative Data: How Are They Different?
Data collection and analysis is the starting point of every effective marketing campaign. Do you want to refine your ideal…
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6 Main Qualitative Questions Examples
Qualitative research uncovers the details of human behavior, beliefs, and feelings. It gives us insights that numbers can’t always tell.…
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Churn Rate vs. Retention Rate (In-Depth Breakdown)
Churn rate and retention rate are two sides of the same coin. These rates are important for businesses to understand…
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7 Best Market Segmentation Tools For Top-Notch Personalization
Even though you have a very specific Ideal Customer Profile, your target audience will still consist of different types of…
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What Are Rage Clicks And How Can You Avoid Them?
Imagine you’re trying to buy something from a website. You click on the product link, and….nothing happens? You click and…
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How to Collect In-App Feedback (+ Best Methods and Tools)
Launching a mobile app isn’t easy, and if you’ve already made it this far, congratulations! However, the work isn’t over…
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CRO for Mobile: Definition, Advantages, and Best Practices
Traffic share of mobile traffic for all types of businesses is increasing year by year, which comes as no surprise…
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11 Types of Survey Response Bias & How to Resolve Them
A survey is supposed to give you reliable and actionable opinions from your audience. However, response bias can be a…
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A Beginner’s Guide to Psychographic Segmentation
Psychographic segmentation tells you how you can connect with your audience groups and maximize your conversions. What motivates your customers…
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Concept Testing: Everything You Need to Know
Whether you’re testing new products, pricing structures, or marketing ideas, you want to run it by the people whose feedback…
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17 Best UI Design Tools of 2025
Maybe you’re creating a new website from scratch. Or perhaps re-launching an existing website with multiple improvements. Either way, you…
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Marketing Analytics: What it Is, Why it Matters, and How to Start
Crafting top-notch marketing campaigns is just half of the work. At the end of the day, you still have to…
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How to Test Product Market Fit: The Ultimate Guide
Your product may be set to be the most revolutionary thing to grace your industry, but how do you know…