UX\UI Research

Session recording and replay tools are essential for user experience analysis. They help you understand how to optimize your website, web app, or landing page. Finding the right tools with relevant features can be pretty challenging, given that so many tools for recording user sessions and replays are available...

Graphic designers, content writers, copywriters, programmers, and web designers are all part of the standard roster for creating and running a website. However, a lot of people forget one crucial member of the dream team to tie it all together–the content designer. But what is content design? And how does it...

According to recent statistics, more than 55% of website traffic comes from mobile devices. That said, optimizing your website for mobile is just as important as perfecting your desktop interface. One way to do that is through mobile analytics. Understanding your mobile audience is a must to gain more insight...

Are you struggling to keep users engaged on your website? Well, you’re not alone. With so much competition for online attention, retaining visitors can be a challenge. Did you know that improving website retention can increase user satisfaction and conversion rates? In this article, we’ll show you how to...

Creating a superb product or service is something we all like, but 89% of consumers will go to your competitor after a poor user experience. And this is where good website optimization strategies come to the scene. They can help you outrank your direct rivals, and grab a bigger...

Ever wondered how your website visitors really experience your site? A UX audit, or user experience audit, is the answer. It’s like a magnifying glass for your online platform. When you complete the steps for a UX audit you are helping you see where users might be struggling. Your...

Do you ever wonder how visitors interact with your website? Which parts do they find engaging, and where do they lose interest? Well, the answer lies in mouse heatmap technology. By tracking mouse movement and clicks on your website, fixing website issues, optimizing the user experience and maximizing website...

Website heatmaps visually represent user behavior and actions. They help you discover actionable insights, improve site performance and optimize the user experience. Understanding how users interact also helps you improve the design and functionality of your website. In this blog post, we will cover everything you need to know...

Aside from you and your team, the people who know your brand best are your customers. That said, your customers are the best sources of feedback if you want to improve your offerings and pinpoint areas where you might be lacking. Better yet, most customers are more than willing...

In today’s fast-paced world, providing a seamless digital experience to end users is crucial for digital business initiatives. Customers expect websites to load quickly, provide easy navigation, and be available 24/7. How do you know if you’re delivering the experience your customers expect? It is where digital experience monitoring...