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Hotjar Alternatives:
FullSession vs Hotjar
Hotjar is great for quick heatmaps and feedback. FullSession is a modern Hotjar alternative that adds deeper session replay, funnels, error context, and behavior analytics so product, growth, and engineering can work from the same source of truth.
Replace basic heatmaps and feedback with a full behavior analytics stack.
Connect what users click with how they move through journeys and where they drop off.
Give product, growth, UX, and engineering the context they need to ship better experiences faster.
See if you’ve outgrown Hotjar in under a minute
Simple sites & campaigns
Hotjar is enough when you only need basic heatmaps and quick feedback on landing pages.
Product & PLG teams
FullSession is better when you need funnels, replay, and error context to improve activation and revenue.
Depth of insight
FullSession links heatmaps, feedback, and sessions so you see why issues happen—not just where users click.
Cost & scale
FullSession focuses on transparent, session-based pricing designed to scale with product usage.
Fit at a glance
When to stay on Hotjar and when to switch to FullSession
Stay on Hotjar for simple UX research
Hotjar works well if your main goal is to run quick heatmaps and on-site feedback for marketing campaigns and basic UX checks on a few pages.
Stay on Hotjar for simple UX research
FullSession is better when you need to understand complete journeys—session replay, funnels, conversion analysis, frustration signals, and error context for SaaS and product flows.
Switch when heatmaps alone aren’t enough
If you find yourself pairing Hotjar with extra tools for replay, funnels, and debugging, it’s usually simpler to move to one platform that does it all.
Why teams outgrow Hotjar
Many teams start with Hotjar because it’s fast to set up and great for heatmaps and basic feedback. Over time, product, growth, and engineering teams often need more: deeper session replay, funnels that reflect real product flows, better error context, and less duplication across tools. At that point, staying with a heatmap-and-feedback-first tool can slow down debugging and make it harder to prove impact on activation and revenue.
Both tools show you how people use your site—just at different depths
Hotjar and FullSession both help you see what users do on your site with heatmaps, recordings, and feedback. Where Hotjar focuses on surface-level UX research and marketing insights, FullSession is designed as a deeper behavior analytics stack.
It combines session replay, heatmaps, funnels, feedback, frustration signals, and error context so product and engineering can see the full story behind every click.
Feature snapshot
Area
FullSession (Behavior Analytics)
LogRocket (Debugging)
Heatmaps
Click, move, and scroll heatmaps tied to sessions and funnels.
Click and scroll heatmaps ideal for quick UX checks.
Session replay
Modern replay focused on product journeys, frustration signals, and debugging context.
Recordings that support UX research rather than deep debugging.
Feedback
Feedback connected to actual sessions so you can see what happened before a comment.
On-site surveys and feedback widgets for marketing and UX research.
Funnels & conversion
Funnels, trends, and conversion analysis designed for PLG and product flows.
Lightweight funnels; deeper product analytics often require extra tools.
Errors & debugging
Behavior analytics plus error context so product and engineering can resolve issues faster.
Less focus on debugging; often paired with other monitoring tools.
Always check each vendor’s site for current plan details.
Heatmaps & behavior
Go from ‘where people click’ to ‘why they behave that way’
Heatmaps that don’t stop at the screenshot
Both tools provide heatmaps, but FullSession ties heatmap data to actual sessions and funnels. That means you can move from a hot spot on a button to the full context of where users came from and what they did next.
From hotspot to root cause in a single click.
Frustration signals and behavioral cues
FullSession highlights frustration signals like repeated clicks or confusing patterns, helping you see beyond simple engagement into moments of friction that impact conversion.
Focus optimization on funnel steps with the biggest upside.
Feedback
From feedback in isolation to feedback with behavior context
Hotjar for quick on-site feedback
Hotjar is well-known for on-site surveys and feedback widgets, which work well for collecting quick opinions on landing pages and simple flows.
From hotspot to root cause in a single click.
FullSession for feedback you can act on quickly
FullSession connects feedback directly to session replays and funnels. When a user complains about a confusing flow, you can watch what they experienced and see how many others hit the same issue.
Focus optimization on funnel steps with the biggest upside.
Funnels & conversion
Optimize signup, onboarding, and checkout—not just individual pages
When your product grows beyond simple landing pages, you need to see how users move through multi-step journeys. This is where FullSession separates itself from heatmap-first tools.
Understand drop-offs across the full journey
Use FullSession funnels to see where users fall out of key journeys like signup, onboarding, and checkout. Jump into related sessions when you spot a problem so you can understand what actually happened.
Turn behavior data into conversion wins
FullSession’s conversion analysis and Lift AI help you prioritize opportunities tied to specific goals—such as more completed checkouts or higher trial-to-paid conversion—backed by real behavior evidence.
Built for product, growth, and engineering together
FullSession is designed for cross-functional teams, so product, growth, UX, and engineering can all explore the same data without jumping between multiple tools.
Privacy, performance, and governance that scale with you
Hotjar and FullSession both offer controls to respect user privacy. FullSession emphasizes a lightweight implementation with masking and configuration options that keep sensitive fields out of replays and events.
As you grow, Enterprise plans add role-based access controls, SSO/SAML, audit logs, and SLA-backed support—so you can standardize on a single behavior analytics platform without sacrificing oversight.
From heatmap pricing to behavior analytics you can actually predict
FullSession uses simple, transparent plans based mainly on sessions per month. Almost all features are available on paid plans, with no limits on domains or seats, and a reverse trial that lets you try Pro before settling into Free or paid.
Hotjar pricing is built around heatmaps, recordings, and feedback usage. Teams often add extra tools for replay, funnels, and debugging—which can make the total cost harder to predict as product usage grows. See FullSession Pricing
Customer insight
“We started with Hotjar for quick heatmaps, but as our product grew we needed real funnels, replay, and error context. FullSession gave us that depth without forcing us into a complex analytics stack.“
FAQs about choosing FullSession as a Hotjar alternative
Answers to common questions from teams evaluating whether to stay on Hotjar or switch to FullSession.
Is FullSession a good alternative to Hotjar?
Yes, especially if you have outgrown basic heatmaps and feedback. FullSession includes heatmaps and feedback but adds deeper session replay, funnels, frustration signals, and error context so product, growth, and engineering can share one behavior analytics stack.
Does FullSession replace Hotjar heatmaps and feedback widgets?
FullSession offers heatmaps and in-product feedback with the added benefit of connecting them directly to session replays and funnels. That makes it easier to understand what happened before a user left feedback or struggled with a flow.
What does FullSession offer that Hotjar does not for product and CRO teams?
FullSession is built for deeper product and conversion work, including funnels and trends, conversion analysis, Lift AI, frustration signals, and behavior-driven debugging. It’s designed to support PLG, SaaS, and ecommerce teams as journeys become more complex.
Can I migrate from Hotjar to FullSession easily?
Most teams start by implementing FullSession alongside Hotjar on a subset of pages or journeys, then gradually move their analytics, heatmaps, and feedback over once they see the added depth. Our team can help you plan a low-risk transition.
How does FullSession pricing compare to Hotjar as our traffic grows?
FullSession focuses on transparent, session-based pricing with no domain or seat limits. Hotjar pricing is tied to heatmaps, recordings, and feedback usage. For many growing product teams, FullSession offers a clearer path to scaling behavior analytics without juggling multiple tools.
Is FullSession better suited than Hotjar for SaaS and PLG products?
If your product relies on multi-step journeys, activation, and recurring usage, FullSession is more aligned with those needs. It focuses on understanding full journeys and conversion drivers, not just page-level behavior on a few key screens.
Ready to move beyond basic heatmaps?
See how FullSession can replace or complement Hotjar with deeper session replay, funnels, and behavior analytics that grow with your product.